Culture Playbook
Clarify, embody, and share your company culture
Integration into your sustainability journey
01
Diagnosis
02
Measurement
03
Certification
04
Reports
What is a Culture Playbook?
A Culture Playbook is a practical guide to company culture that embodies your organization’s DNA: your values, management practices, what you expect from your team, and what your team can expect from their work environment.
It provides a clear and shared framework that strengthens team cohesion and supports employee engagement. This document becomes an essential HR tool to support individual development, clarify employees’ roles, and increase collective productivity while enhancing job satisfaction. Unlike a company charter that merely states its principles coldly, the Playbook translates your values into concrete and measurable behaviors, making it particularly useful for motivating and engaging employees on a daily basis.
Why create a Culture Playbook?
Formalize
your company culture and values
Strengthen
the cohesion and engagement of teams
Align
your HR and managerial practices
Unite
your teams around a common project to enhance each person’s engagement, give meaning to their involvement, and promote the sense of belonging and recognition that each of us needs.
Facilitate
recruitment and onboarding of talent by providing a clear, flexible, and consistent framework from the very beginning. It is a powerful lever to offer a better employee experience and reduce the adaptation time for new employees.
Express
the values that guide your company and the mission that drives your work.
Equip
your managers to develop their leadership and support teams engaged in their various missions. By clearly defining objectives, roles, and responsibilities, the Playbook also helps improve talent management and team performance.
Promote
employee retention by creating an environment that emphasizes recognition, flexibility, and quality of work life. This contributes to maintaining high levels of engagement and reduces turnover.
Methodological Standards
Our approach is based on recognized references in the field of responsible management and governance:
Human Management
(Taskin, L. & Dietrich, A., 3rd ed., De Boeck Supérieur, 2024)
In this approach, recognition is not limited to formal reward; it involves valuing each person as a reflective subject, acknowledging their contribution to collective construction, and integrating their experiences and judgment into the organization’s action standards.
B Corp Standards
The Culture Playbook aligns directly with the transparency and communication requirements promoted by B Corp standards.
Le Culture Playbook est un levier pour favoriser l’engagement des employé·e·s, renforcer la confiance et participer à une culture d’entreprise inspirante.
Methodology
Each mission follows a rigorous and participatory process, from defining the scope to mobilizing the teams. Thanks to this clear and shared framework, the Playbook promotes engagement, productivity, trust, as well as collective satisfaction and organizational success.
Concrete Results
As part of the development of the Culture Playbook, the results achieved are concrete and directly applicable for the management and development of your organization:
Culture Playbook
A structured and clear document as a practical support, reflecting your identity.
Enhanced Cohesion and Engagement
A better understanding of roles and responsibilities, promoting motivation, trust, and team involvement.
Foundation for Governance and Leadership
A recognized framework that equips managers in their role and supports the implementation of more transparent and participative governance.
Improved Employee Experience
Emphasizing recognition, flexibility, and quality of work life to enhance satisfaction and reduce turnover.